The learning technology landscape is impossibly complex. I provide honest, practitioner-led guidance for leaders making high-stakes decisions - and help tech companies reach them.
You are drowning in demos and analyst reports that don't fit your reality. I translate vendor promises into practical business reality for startups and scale-ups.
Reach the right buyers through trust, not just impressions. I partner with select technology companies to create authentic content that serves the decision-maker.
For organisations facing a critical renewal, scaling from 50 to 500 users, or launching a new academy.
Navigate high-stakes decisions with confidence. I help you evaluate options, cut through marketing noise, and select the right tools for your specific growth stage.
Ongoing guidance for leaders navigating complex landscapes. I act as your sounding board to validate your roadmap and defend your budget.
I am not an analyst. I am not a vendor.
I have spent 30 years in the learning leader's seat - building stacks from scratch, managing renewals under budget pressure, and scaling programmes from 50 to 5,000 users.
I know what keeps you up at night because I've lived it. Now, I use that experience to help you make decisions based on genuine fit and proven value, not marketing noise.
- Mark Dearlove